5 Key Steps to Holiday Giving
Corporate gifting is a business practice centered around gratitude. It is a great way to reward customers for their loyalty and thank employees for their hard work. Plus, it's a simple gesture that can make a big impression on customers and employees alike. Here are some important guidelines to follow to get the most out of your holiday gifting. 
Establish a Budget
Corporate gifting is viewed as a business reinvestment, used to establish greater confidence and trust. While it is important to show employees that they are valued, don’t forget to determine a budget that works for your company and stick with it. Failing to plan ahead could mean that you end up going over budget.
To make sure your gifting strategy is actually cost-effective and beneficial for your company, determine how much you can and are willing to allocate for corporate gifting, and then stick to that number. When establishing a budget, factor in not only the number of recipients and the quality of gifts you wish to offer, but also any additional expenses, such as packaging, shipping, and customization.
Create a Timeline
Timing is of the essence when it comes to corporate gifting. Selecting the right moments and occasions to send gifts can enhance relationships, foster loyalty, and make a lasting impact. During holidays, timing can elevate your corporate gifting strategy to new heights.
Planning in advance is very helpful when creating a realistic timeline for the giving process. Do you want your employees to receive their gift before the busy holiday season begins? Would you prefer your gift to be a great way to kick off the New Year? Thinking these options through and establishing a specific timeline is very important.
Choose a Gift That is Meaningful
Practicality goes a long way in corporate holiday gifting. Consider gifts that your employees can use or enjoy in their daily lives. Practical, quality gifts are more likely to be used regularly, keeping your company at the forefront of their minds throughout the year. Use this as an opportunity to brand an item that is popular and trendy. Unique gifts can leave a lasting impression on your employees and clients.
The benefits of recognizing employees at the end of the year go beyond being a nice gesture. Recognition significantly boosts retention, enhances productivity, and strengthens trust within teams. That is why picking the appropriate gift for your audience is so important. If you aren't sure what to give, reach out to one of our specialists who can assist you in finding the perfect gift.
Include Thoughtful Presentation
The way a gift is presented can be just as important as the gift itself. Simple things like high-quality wrapping paper or gift bags show your employees that you put thought into the giving process. Including a thoughtful, handwritten note is a great way to add a personal touch. However, that might not be feasible when it comes to larger companies. In these cases, even a printed card with a message can make a difference. Attention to details such as these shows extra care and enhances the overall gifting experience.
Track Your Gifts
Choose a trusted supplier who will assist you in every aspect of your project. It is important to work with a supplier who will complete every aspect of the job. Whether the gifts are shipping bulk to your office, or shipping individually to employees, you need to make sure you have all of the proper tracking information. You don’t want these thoughtful gifts to get lost in transit!
When done correctly, corporate gifting can be a powerful tool for organizations of any size. We offer services to help you with any or all parts of the process. From choosing an item, all the way to fulfillment, we take the work off of your plate!
Contact us with any questions about your own holiday gifting. We are here to help!